UK-London: Administrative services related to tourism affairs.
Preliminary Questions
This notice is for Prior information notice: No
This notice is for Contract notice: No
This notice is for Contract award notice: Yes

Section I: Contracting Authority

I.1) Name and addresses:
British Tourist Authority
Sanctuary Buildings, 20 Great Smith Street, Westminster, London, SW1P 3BT, United Kingdom
Email: procurement@visitbritain.org
Contact: Procurement
Main Address: https://www.visitbritain.com
NUTS Code: UKI
Specifications and additional documents: ANNEX A.II

I.2) Joint procurement:
The contract involves joint procurement: No.
The contract is awarded by a central purchasing body: No .

I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity:
Recreation, culture and religion

Section II: Object

II.1) Scope of the procurement
II.1.1) Title: BTA824 Airline Provider Partnership
Reference number: BTA824
II.1.2) Common Procurement Vocabulary:
75125000 - Administrative services related to tourism affairs.
II.1.3) Type of contract: SERVICE

II.1.4) Short description:
VisitBritain is seeking an airline partner to work with during 2017/18 to assist in promoting flight routes into London and regional Britain, developing Great Britain content to promote throughout their channels and general marketing. The activity will have a 360 degree approach, encompassing everything from research and insights, social media, PR, product distribution through dedicated holiday arm , specific tactical campaigns and have impact at every stage of the consumer journey, from inspiration through to consideration and planning and booking to advocacy.The partner should also have good connections into the travel trade in the key market to extend activity into offline channels. This activity must align with VisitBritain’s global brand campaign– Great Britain Home of Amazing Moments and this will be visible at every consumer touchpoint.

II.1.6) Information about lots:
This contract is divided into lots: No
II.1.7) Total value of the procurement (excluding VAT)
Value : 1,500,000 Currency : GBP

II.2) Lot Description
II.2.3) Place of performance:
Region Codes:
UKI - LONDON
II.2.4) Description of the procurement:
VisitBritain is seeking an airline partner to work with during 2017/18 to assist in promoting flight routes into London and regional Britain, developing Great Britain content to promote throughout their channels and general marketing.
The activity will have a 360 degree approach, encompassing everything from research and insights, social media, PR, product distribution through dedicated holiday arm , specific tactical campaigns and have impact at every stage of the consumer journey, from inspiration through to consideration and planning and booking to advocacy.
The partner should also have good connections into the travel trade in the key market to extend activity into offline channels. This activity must align with VisitBritain’s global brand campaign– Great Britain Home of Amazing Moments and this will be visible at every consumer touchpoint.
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds : NO
II.2.14) Additional information
Not Provided


Section IV: Procedure

IV.1) Description
IV.1.1) Type of procedure
Restricted procedure
IV.1.3) Information about a framework agreement or a dynamic purchasing system
The procurement involves the establishment of a framework agreement - NO
IV.1.6) Information about electronic auction
An electronic auction will be used - Not Provided
IV.1.8) Information about Government Procurement Agreement (GPA )
The contract is covered by the Government Procurement Agreement (GPA) - Not Provided
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in OJEU: Not Provided
IV.2.9) Information about termination of call for competition in the form of a prior information notice
The contracting authority will not award any further contracts based on the above prior information notice - No

Section V: Award of Contract

Award of Contract : 1
Contract No: BTA824
Title:
A contract/lot is awarded: Yes
V.2) Award of contract:
V.2.1) Date of conclusion of the contract: 03/07/2017
V.2.2) Information about tenders
Number of tenders received: 1
Number of tenders received from SMEs: Not Provided (SME – as defined in Commission Recommendation 2003/361/EC)
Number of tenders received from tenderers from other EU Member States: Not Provided
Number of tenders received from tenderers from non-EU Member States: 1
Number of tenders received by electronic means: 1
The contract has been awarded to a group of economic operators No
V.2.3) Name and address of the contractor
Name and address of the contractor No. 1
Etihad Airways
Airport Road, Khalifa City A, Abu Dhabi, 35566, United Arab Emirates
Tel. +97 125110000
Internet address: http://www.etihad.com
NUTS Code: UKI
The contractor is an SME : No
V.2.4) Information on value of the contract/lot (excluding VAT)
Initial estimated total value of the contract/lot: 1,500,000 - Currency: GBP
Total value of the contract/lot: 1,500,000 - Currency: GBP
V.2.5) Information about subcontracting
Not Provided

Section VI: Complementary Information
VI.3) Additional Information:
Expiry of the 10 day standstill period is midnight 13 July 2017.
To view this notice, please click here:
https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=266269326
GO-201774-PRO-10567691 TKR-201774-PRO-10567690
VI.4) Procedures For Appeal
VI.4.1) Body responsible for appeal procedures:
VisitBritain
Sanctuary Buildings, 20 Great Smith Street, Westminster, London, SW1P 3BT, United Kingdom
Email: procurement@visitbritain.org
VI.4.2) Body responsible for mediation procedures:
Visit Britain
Sanctuary Buildings, 20 Great Smith Street, London, SW1P 3BT, United Kingdom
VI.4.3) Review procedure
Precise information on deadline(s) for review procedures:
Not Provided
VI.4.4) Service from which information about the lodging of appeals may be obtained:
VisitBritain
Sanctuary Buildings, 20 Great Smith Street, Westminster, London, SW1P 3BT, United Kingdom
Email: procurement@visitbritain.org

VI.5) Date Of Dispatch Of This Notice: 04/07/2017